{"id":580,"date":"2023-06-14T06:24:29","date_gmt":"2023-06-14T06:24:29","guid":{"rendered":"https:\/\/mudabicara.com\/en\/?p=580"},"modified":"2023-06-14T06:24:29","modified_gmt":"2023-06-14T06:24:29","slug":"5-business-strategies-and-examples","status":"publish","type":"post","link":"https:\/\/mudabicara.com\/en\/5-business-strategies-and-examples\/","title":{"rendered":"5 Business Strategies and Examples"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">In the business world, you will always be faced with competition. <\/span><span style=\"vertical-align: inherit;\">To be able to survive and grow, a business strategy is what you need.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">The purpose of business strategy is to achieve business goals effectively and efficiently. <\/span><span style=\"vertical-align: inherit;\">The intended business objectives include maximizing profit, and surviving in competition.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">By following\u00a0 <\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">a strategic management course<\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> , your efforts will be more focused in achieving its goals. <\/span><span style=\"vertical-align: inherit;\">For more details, we see the full explanation.<\/span><\/span><\/p>\n<pre><span style=\"color: #ff0000;\"><strong><a style=\"color: #ff0000;\" href=\"https:\/\/mudabicara.com\/en\/know-the-functional-organizational-structure\/\">Read Also : Know the Functional Organizational Structure<\/a><\/strong><\/span><\/pre>\n<h2><span id=\"Pengertian_Strategi_Bisnis\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Definition of Business Strategy<\/span><\/span><\/span><\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Business strategy can be interpreted as a series of efforts to achieve business goals. <\/span><span style=\"vertical-align: inherit;\">This strategy serves as a reference for business management in order to survive in the midst of competition, and to develop further.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">There are differences in the concept of business strategy according to experts, including:<\/span><\/span><\/p>\n<h3><span id=\"1_Pearce_dan_Robinson_2013\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">1. Pearce and Robinson (2013)<\/span><\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Strategy is a plan &#8216;how to play&#8217; in a company.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">This is what gives the company awareness of its business objectives and how, when and where to face competitors or business rivals.<\/span><\/span><\/p>\n<h3><span id=\"2_Solihin_2012\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">2. Solihin (2012)<\/span><\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Strategy in business is different from corporate strategy. <\/span><span style=\"vertical-align: inherit;\">Strategy in business, focus on improving the competitive position of a product or service from a company in a particular segment.<\/span><\/span><\/p>\n<h3><span id=\"3_Dewanti_2008\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">3. Dewanti (2008)<\/span><\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Referring to entrepreneurship books, strategy means a pattern of behavior aimed at achieving the vision of an organization or company through its various missions.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">From some of the concepts above, it can also be concluded that business strategy is a tool for large-scale long-term planning of an organization or company.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">With the hope, using this strategy can help a business achieve a competitive advantage.<\/span><\/span><\/p>\n<pre><span style=\"color: #ff0000;\"><strong><a style=\"color: #ff0000;\" href=\"https:\/\/mudabicara.com\/en\/studying-home-business-opportunities-with-small-capital\/\">Read Also : Studying Home Business Opportunities with Small Capital<\/a><\/strong><\/span><\/pre>\n<h2><span id=\"Prinsip_Strategi_Bisnis\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Principles of Business Strategy<\/span><\/span><\/span><\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">To be able to produce the right business strategy and also effective in achieving business goals, you need to understand the basic principles.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">The basic principles in making a business\/business strategy are:<\/span><\/span><\/p>\n<h3><span id=\"1_Berdasarkan_Data\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">1. Based on Data<\/span><\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Strategy making cannot be based solely on instinct, estimates or assumptions. <\/span><span style=\"vertical-align: inherit;\">You need accurate data as a basis.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">To get accurate data, you need to conduct research to analyze it.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">With accurate data, you can take the right steps in an effort to achieve your business goals.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">It can be data on consumer behavior patterns, needs and wants, as well as fluctuations in sales and complaints about your product.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">From these data, you can more easily make decisions regarding business continuity, as well as increasing sales to maximize profits.<\/span><\/span><\/p>\n<h3><span id=\"2_Pendekatan_Bisnis_yang_Tepat\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">2. The Right Business Approach<\/span><\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">To be able to ensure the strategy that will be executed, then you need to make an approach beforehand.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Make sure the approach is in accordance with the business you are running.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">There are several choices of approach methods that you can try to apply. <\/span><span style=\"vertical-align: inherit;\">These methods include:<\/span><\/span><\/p>\n<ul>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">SMART analysis. <\/span><span style=\"vertical-align: inherit;\">The goal is to test as well as know the quantitative of an activity. <\/span><span style=\"vertical-align: inherit;\">From there, the ideal value for an activity will be known, in the form of a SMART analysis map that contains an increase in activity or activities<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">SWOT analysis that helps solve problems by assessing the plans to be executed. <\/span><span style=\"vertical-align: inherit;\">The method is to compare internal factors (strength &amp; weakness) and external factors (threat &amp; opportunity).<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Optimization theory, to assess conditions as well as current constraints. <\/span><span style=\"vertical-align: inherit;\">The assessment is based on infrastructure, personnel, equipment and also the budget.<\/span><\/span><\/li>\n<\/ul>\n<h3><span id=\"3_Penentuan_Strategi_dengan_Spesifik\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">3. Determine the Specific Strategy<\/span><\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">By referring to the data as the result of research, then you can determine a detailed or specific strategy.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Do a breakdown to divide the strategy based on each area in a business or venture. <\/span><span style=\"vertical-align: inherit;\">Not only for large-scale businesses, but this applies to small businesses too.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">The goal is to make it easier to apply this strategy in your business according to planning. <\/span><span style=\"vertical-align: inherit;\">Because there is already a strategy in each field according to the needs.<\/span><\/span><\/p>\n<pre><strong><span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/mudabicara.com\/en\/how-to-calculate-personal-income-tax\/\">Read Also : How to Calculate Personal Income Tax<\/a><\/span><\/strong><\/pre>\n<h3><span id=\"4_Evaluasi\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">4. Evaluation<\/span><\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">After the strategy is applied to each field, don&#8217;t forget to monitor it. <\/span><span style=\"vertical-align: inherit;\">That way you can immediately evaluate when the results are not as expected.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">The division of strategies that are specific and based on data, makes it easier for you to evaluate strategy performance as well as find solutions to various obstacles.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Through monitoring as well as evaluation, you can more quickly identify any business threats that must be given immediate preventive action.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">In addition, it is also easier for you to identify business opportunities that must be utilized immediately.<\/span><\/span><\/p>\n<h2><span id=\"Contoh_Strategi_Bisnis\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Example of Business Strategy<\/span><\/span><\/span><\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Running a business must be supported by a strategy. <\/span><span style=\"vertical-align: inherit;\">That way the potential for development or at least its ability to survive in the midst of greater competition.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">The following are some examples of business strategies that you might inspire.<\/span><\/span><\/p>\n<h3><span id=\"1_Akuisisi\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">1. Acquisition<\/span><\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">This strategy focuses on expanding the reach as well as the customer base. <\/span><span style=\"vertical-align: inherit;\">The closest example is\u00a0 <\/span><\/span><a href=\"https:\/\/www.facebook.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Facebook<\/span><\/span><\/a><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> \u00a0which acquired\u00a0 <\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">WhatsApp<\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> ,\u00a0 <\/span><\/span><a href=\"https:\/\/www.instagram.com\/\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Instagram<\/span><\/span><\/a><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> \u00a0and several other platforms.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">By acquiring competitors, Facebook has succeeded in expanding its reach and customer base. <\/span><span style=\"vertical-align: inherit;\">Competitors are reduced, the business is growing.<\/span><\/span><\/p>\n<h3><span id=\"2_Diferensiasi_Produk\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">2. Product Differentiation<\/span><\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">In this way, it allows you to have your own market. <\/span><span style=\"vertical-align: inherit;\">The most important thing is to always innovate and dare to be different.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Be a pioneer and not just a follower hoping to repeat the success of competitors.<\/span><\/span><\/p>\n<h3><span id=\"3_Membuka_Peluang_Baru\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">3. Opening New Opportunities<\/span><\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Lots of startup companies popping up. <\/span><span style=\"vertical-align: inherit;\">Most of them open opportunities with strategies that seem floating.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">This is done, to provide an opportunity for competitors to follow in their footsteps, so that the service or product is increasingly recognized.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">But on the other hand, they keep some of the strategy as a business development formula. <\/span><span style=\"vertical-align: inherit;\">Precisely when the community has accepted and more and more are running it.<\/span><\/span><\/p>\n<h3><span id=\"4_Digital_Marketing\">4. Digital Marketing<\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Technological advances that cannot be stopped anymore, make various fields switch to digitalization mode. <\/span><span style=\"vertical-align: inherit;\">Marketing is no exception.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">You can also make this a form of strategy to keep your business surviving and even growing.<\/span><\/span><\/p>\n<pre><span style=\"color: #ff0000;\"><strong><a style=\"color: #ff0000;\" href=\"https:\/\/mudabicara.com\/en\/profit-and-loss-report-definition-function-types-of-forms-and-important-components-that-must-be-there\/\">Read Also : Profit and Loss Report: Definition, Function, Types of Forms, and Important Components that Must Be There<\/a><\/strong><\/span><\/pre>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">You can take advantage of social media which continues to increase in users as a marketing medium.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">It could also be through content marketing which is also increasingly popular and attracting attention.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Digital marketing allows you to reach a wider market. <\/span><span style=\"vertical-align: inherit;\">It&#8217;s also easier for you to build brand awareness as well as customer trust.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">With this marketing method, you can also reduce the promotion budget, so that it can be allocated for production or development.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Take advantage of technology as part of the strategy. <\/span><span style=\"vertical-align: inherit;\">Because the continuity of your business also depends on its ability to keep up with the pace of technology and changes in people&#8217;s behavior patterns today.<\/span><\/span><\/p>\n<h3><span id=\"5_Bermain_Harga\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">5. Play Price<\/span><\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">This strategy is most often used by business people to attract attention. <\/span><span style=\"vertical-align: inherit;\">Being an economical version of the product to meet consumer needs, is effective in increasing sales and surviving in the midst of competition.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Offers almost the same design and quality as the premium version. <\/span><span style=\"vertical-align: inherit;\">The economical version of the product has succeeded in attracting customers with a lower price.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Even so, that doesn&#8217;t mean your product has to survive as a second choice. <\/span><span style=\"vertical-align: inherit;\">After having loyal customers, it&#8217;s time to launch a different product.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Keep the price range as before with the same target market. <\/span><span style=\"vertical-align: inherit;\">However, with product specifications that are not economical versions of premium products from your competitors.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">One way to reduce costs is to run good inventory management with technology such as\u00a0 <\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">online inventory applications<\/span><\/span><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> . <\/span><span style=\"vertical-align: inherit;\">This will reduce a lot of operational costs due to cloud technology and automation.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">That&#8217;s a little explanation regarding the business strategy that we have summarized. <\/span><span style=\"vertical-align: inherit;\">Hopefully it can add to your knowledge and become an inspiration for the business you are running.<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the business world, you will always be faced with competition. To <a class=\"read-more\" href=\"https:\/\/mudabicara.com\/en\/5-business-strategies-and-examples\/\" title=\"5 Business Strategies and Examples\" itemprop=\"url\"><\/a><\/p>\n","protected":false},"author":2,"featured_media":581,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[121,138,110,137],"class_list":{"0":"post-580","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-economic","8":"tag-business","9":"tag-business-strategies","10":"tag-economy","11":"tag-strategies"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 Business Strategies and Examples - Mudabicara<\/title>\n<meta name=\"description\" content=\"Business strategy can be interpreted as a series of efforts to achieve business goals. 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